Super Heroes Tim Sanders, The SAS Institute and College Hunks Converge To Save The World!

                      

We are here to save the world!

Today’s confession is a bit different and I think you’re going to like it.  = )

It all began Wednesday morning (October 29th) around 9:00am in Building V at the SAS World Headquarters.  As I walked in the building the air felt charged…charged with opportunity.  The event I was charged about was hosted by SAS as part of Tim Sanders’ tour promoting his new book, Saving the World At Work.

I realized that the old adage is true, “the early bird gets the worm” or in this case the early bird gets the Tim Sanders.

Within minutes I had met Beverly Brown, who has worked on SAS’s PR for 14 years.  Soon we were deep in conversation about crazy PR stunts, social media marketing, futurist visioneering, and must read books.

Naturally, I shared my College Hunks Hauling Junk affiliation with Beverly and told her how we haul away non-hazardous unwanted items from anywhere on the property and load them into our truck for people.

But you’re not going to believe what I found out about SAS’s CEO Jim Goodnight…It turns out he used to haul his OWN junk with an old school Buick that had a truck “bed” in the back.  Sounds like I need to interview Mr. Goodnight and learn how its done old school style.

As I’m contemplating all this, I cross paths with the Lovecat himself Tim Sanders. Tim and I were talking about one of his earlier books Love Is The Killer App which has been acclaimed by brilliant marketing minds like Tom Peters and Seth Godin.

As Tim and I excitedly spoke, Gary Davis author of Networking in the South, filmed our exchange about 20 minutes before his introduction of Tim Sanders.

Spellbound by 60 minutes of magic

What happened next can only be summarized as hypnotic, magical and inspiring.  I’ve never been so spell bound by a speaker before.

“Do you realize the party is over?  Yes, the party is over”, Tim began.  By creating an image of a party bus symbolizing the greed, pillaging, taking, and wasting by many corporations Tim got us to visualize a moving party that was now coming to an end. 

The people who want to make a profit at any cost are no longer valued

Tim described the old paradigm bluntly as “intergenerational tyranny” that is “stealing from the future generations.”  Tim emphasized that people are just not willing to foot the bill any longer from the excesses of old paradigm corporations.  People will not stand for externalized costs of take waste corporations burdening federal, state and community budgets.

The reconstruction of a new “Leave Grow” paradigm

The good news is that the THEM generation are composed of people asking, “well, what about them?”  Them meaning everyone else affected by our actions.  Tim mentioned a group of people who believe in Lifestyles of Health and Sustainability (LOHAS) and how they are thinking differently about our involvement in the world.  (Such as crazed marketing hunks with too much creativity…yeah…= )

3 Simple Ways to Save the World

(1)  Learn interdependence – Tim cited the example of how Hurricane Katrina made New Orleans’ problem everyones’ problem.  He encourages us to think how our actions can affect the whole world. 

For example, companies rely on talent to keep them running.  If there’s no talent, the companies can’t function.  Be conscious of who you share your talent with and it will make a massive difference.

(2)  Take care of your body – Interestingly enough Tim mentioned how when people take care of their bodies, they take care of the planet.  (Maybe if we went back to living off the land we’d notice that food actually doesn’t resemble boxes, cans or packages.)

(3)  Treat saving the world as a serious project – Make an effort everyday to pay attention to the little things you can do that add up.  Read on to reduce your impact…

4 ways to reduce your environmental impact

1. Think before you print. “1 page is printed every six minutes.” – Tim Sanders
2. Reuse old paper. Tim keeps a stack of used printer paper and uses the other side when printing is needed.
3. Use thumb drives. Tim cited a study where the data stored in one 2 GB thumb drive saved a financial company $1600 in printing costs
4. Unplug things. Electronics continuously “phantom drain” your power, even if they are turned off

Here’s my confession for the day: I am officially committed to saving the world at work, home and every where else I am.  I’m honored to join the ranks of Tim Sanders and SAS as true Super Heros who gain more power by doing more good.  

Welcome to the rise of Conscious Capitalism!

Thanks for reading!

 

Aaron Mangal
Director of Marketing, College Hunks Hauling Junk

College Hunks Busted For False Advertising?

WARNING: what you’re about to read was written by a crazed marketing hunk and may cause an involuntary trance while reading.

This guy never gets tired. (I heard he eats organic)

Ok, I have a confession to make about College Hunks Hauling Junk (CHHJ) and it might get us in some BIG trouble.

But, let’s start from the beginning.

From Trash To Cash

College Hunks Hauling Junk was started with the desire of two college students, Nick Friedman and Omar Soliman, to take peoples junk away in Washington DC.

2 years later after many junk-filled summers they crafted a business plan with a scalable vision stretching across the USA.  This plan won $10, 000 and 1st place at the Leigh Rothschild Entrepreneurship competition.

Nick and Omar’s motivation, positive personalities and cargo van grew into a multi-million dollar operation with 13 franchises across the Unites States.

Let’s Make The Triangle Thrive Now

As brand ambassadors for College Hunks Hauling Junk it is our pleasure to be here in Raleigh as Triangle Junk Haulers with the ultimate goal of serving and developing the Triangle community so that all citizens may thrive.

But, what exactly do you do?

College Hunks Hauling Junk specializes in commercial and residential junk removal of ANY non-hazardous unwanted items ANYWHERE inside or around the property. (Such as appliances, furniture, or anything else in your attic, basement, closets or any other nook and cranny.)

Our junk magic makes the junk disappear, POOF all gone!

But, here’s the part that could really bust our whole operation wide open: people have said that we don’t hire hunks.

BUSTED! A marketer’s worst nightmare

As the Director of Marketing it is my duty to ensure that all our marketing is authentic, genuine and transparent.

The Story Of All My Sons Moving And College Hunks Hauling Junk Forging A Relationship

It all began with a conversation that took place between Tim, Director of Operations for Raleigh CHHJ and All My Sons, a family-owned moving company located here in the triangle.  Tim was discussing the possibility of a cross-promotion where we would promote All My Sons (who provide exceptional moving service) to our customers and they would do the same.

Well, one of the guys from All My Sons said to Tim, “Hey, I heard you don’t hire hunks.”  Apparently they had heard from “some lady” that we weren’t hunks. (Tim assured All My Sons that hunk or no we’ll still git-r-done.  Since then we’ve successfully created a joint venture with All My Sons.)

Triangle College Hunks Hauling Junk Recommend All My Sons To Everyone!

I Was Outraged At The Claim!

When I heard that, as the keeper of the CHHJ brand aka our holy marketing grail, I was completely and utterly outraged at such a ridiculous claim.  (In fact, that day I did some serious bench pressing.)

The truth is, the term “hunk” is quite objective.  Some have said “Oh, and you’re supposed to be a hunk?” while others have said “You’re definitely a hunk”.  Therefore, hunk or not we’ll always achieve our main mission which is to systematically, efficiently and quickly make your junk disappear.

Thanks for reading!

Aaron Mangal
Director of Marketing and Alumni Relations
http://www.1800JunkUSA.com

P.S. I can assure you that my outrage at that “lady” who challenged our brand has continued.  Today Jonathan, Assistant Operations Director and I signed up for a gym membership.

We’re very excited about our new friendship with Rapid Fitness which is opening up on 7101 Glenwood Road.  Mike the owner, Carlo the general manager and Crystal the marketing and sales wizard are super-nice people with a great pre-sale offer.  You should definitely go see them, investigate their brand new facilities and evaluate their offer.  (We were very compelled!)

Check it out: http://www.rapidfitness.com